Copywriter

  • Location

    Brighton

  • Sector:

    Marketing & PR

  • Job type:

    Permanent

  • Salary:

    £30000 per annum, Benefits: Huge potential growth!

  • Contact:

    Sarah Lane

  • Contact email:

    slane@meridianbs.co.uk

  • Contact phone:

    01392 423 301

  • Job ref:

    SL-33.CW

  • Published:

    18 days ago

  • Expiry date:

    2049-01-17

  • Startdate:

    2021-09-01

  • Consultant:

    Sarah Lane

Copywriter
We are a young, innovative, rapidly growing SME within the cosmetics industry, and with an ambitious future ahead we are seeking a creative, talented and inspired Copywriter to be the VOICE of our Brand.  Working across 3 brands within both the B2B and B2C sector, you will be our in-house creative storyteller, bringing our brands and products to life with engaging, meaningful content relevant to each audience.

Responsibilities:
TONE OF VOICE and COPYWRITING
  • Defining what our brand tone of voice is for our brands relevant to their individual audiences
  • You will embody our brands and understand how to curate engaging copy relevant to each audience in line with defined tone of voice
  • Set the tone of voice and key comms including USPs for all new collections and new product launches
  • Producing campaign copy for all new product launches, collection launches, sales and promos including collection names, tag lines, product descriptions etc.
  • Support the social media team with simple TOV guidelines relevant for social captions
  • Strategy for blog content across all brands - pitching story ideas for approval and writing blog pieces (with input from digital agency for SEO)
  • Sourcing and managing freelance support when required
Experience and knowledge required:
  • Evidence of developing TOV for brands and bringing a brand to life through copy
  • Experience of copy writing for the beauty industry and DTC brands
  • Must have a creative passion and know how to embody a brand and ensure content is created according to that aesthetic
  • Ability and confidence in managing internal processes and main stakeholders
  • Impeccable attention to detail, forward planning skills and problem solving all with a positive outlook
  • Proofing skills essential
  • Excellent verbal and written English skills
  • Highly organised. You will facilitate focus, accuracy and quality in the relentlessly fast paced environment
  • Calm within a busy environment. You will be able to prioritise and adapt, multi-task effectively, juggle numerous projects and switch planning where required due to the reactive nature of the business